[doc] Improve "guidance" on bug reporting

README.md

@@ -1408,7 +1408,11 @@ with youtube_dl.YoutubeDL(ydl_opts) as ydl:
 
 # BUGS
 
-Bugs and suggestions should be reported at: <https://github.com/ytdl-org/youtube-dl/issues>. Unless you were prompted to or there is another pertinent reason (e.g. GitHub fails to accept the bug report), please do not send bug reports via personal email. For discussions, join us in the IRC channel [#youtube-dl](irc://chat.freenode.net/#youtube-dl) on freenode ([webchat](https://webchat.freenode.net/?randomnick=1&channels=youtube-dl)).
+Bugs and suggestions should be reported in the issue tracker: <https://github.com/ytdl-org/youtube-dl/issues> (<https://yt-dl.org/bug> is an alias for this). Unless you were prompted to or there is another pertinent reason (e.g. GitHub fails to accept the bug report), please do not send bug reports via personal email. For discussions, join us in the IRC channel [#youtube-dl](irc://chat.freenode.net/#youtube-dl) on freenode ([webchat](https://webchat.freenode.net/?randomnick=1&channels=youtube-dl)).
+
+## Opening a bug report or suggestion
+
+Be sure to follow instructions provided **below** and **in the issue tracker**. Complete the appropriate issue template fully. Consider whether your problem is covered by an existing issue: if so, follow the discussion there. Avoid commenting on existing duplicate issues as such comments do not add to the discussion of the issue and are liable to be treated as spam.
 
 **Please include the full output of youtube-dl when run with `-v`**, i.e. **add** `-v` flag to **your command line**, copy the **whole** output and post it in the issue body wrapped in \`\`\` for better formatting. It should look similar to this:
 ```
@@ -1428,17 +1432,17 @@ $ youtube-dl -v <your command line>
 
 The output (including the first lines) contains important debugging information. Issues without the full output are often not reproducible and therefore do not get solved in short order, if ever.
 
-Please re-read your issue once again to avoid a couple of common mistakes (you can and should use this as a checklist):
+Finally please review your issue to avoid various common mistakes (you can and should use this as a checklist) listed below.
 
 ### Is the description of the issue itself sufficient?
 
-We often get issue reports that we cannot really decipher. While in most cases we eventually get the required information after asking back multiple times, this poses an unnecessary drain on our resources. Many contributors, including myself, are also not native speakers, so we may misread some parts.
+We often get issue reports that are hard to understand. To avoid subsequent clarifications, and to assist participants who are not native English speakers, please elaborate on what feature you are requesting, or what bug you want to be fixed.
 
-So please elaborate on what feature you are requesting, or what bug you want to be fixed. Make sure that it's obvious
+Make sure that it's obvious
 
 - What the problem is
 - How it could be fixed
-- How your proposed solution would look like
+- How your proposed solution would look
 
 If your report is shorter than two lines, it is almost certainly missing some of these, which makes it hard for us to respond to it. We're often too polite to close the issue outright, but the missing info makes misinterpretation likely. As a committer myself, I often get frustrated by these issues, since the only possible way for me to move forward on them is to ask for clarification over and over.
 
@@ -1448,14 +1452,14 @@ If your server has multiple IPs or you suspect censorship, adding `--call-home`
 
 **Site support requests must contain an example URL**. An example URL is a URL you might want to download, like `https://www.youtube.com/watch?v=BaW_jenozKc`. There should be an obvious video present. Except under very special circumstances, the main page of a video service (e.g. `https://www.youtube.com/`) is *not* an example URL.
 
+###  Is the issue already documented?
+
+Make sure that someone has not already opened the issue you're trying to open. Search at the top of the window or browse the [GitHub Issues](https://github.com/ytdl-org/youtube-dl/search?type=Issues) of this repository. Initially, at least, use the search term `-label:duplicate` to focus on active issues. If there is an issue, feel free to write something along the lines of "This affects me as well, with version 2015.01.01. Here is some more information on the issue: ...". While some issues may be old, a new post into them often spurs rapid activity.
+
 ###  Are you using the latest version?
 
 Before reporting any issue, type `youtube-dl -U`. This should report that you're up-to-date. About 20% of the reports we receive are already fixed, but people are using outdated versions. This goes for feature requests as well.
 
-###  Is the issue already documented?
-
-Make sure that someone has not already opened the issue you're trying to open. Search at the top of the window or browse the [GitHub Issues](https://github.com/ytdl-org/youtube-dl/search?type=Issues) of this repository. If there is an issue, feel free to write something along the lines of "This affects me as well, with version 2015.01.01. Here is some more information on the issue: ...". While some issues may be old, a new post into them often spurs rapid activity.
-
 ###  Why are existing options not enough?
 
 Before requesting a new feature, please have a quick peek at [the list of supported options](https://github.com/ytdl-org/youtube-dl/blob/master/README.md#options). Many feature requests are for features that actually exist already! Please, absolutely do show off your work in the issue report and detail how the existing similar options do *not* solve your problem.